When it comes to children you’ve got to impress them and continue to impress them time and again. We've got it just right...

We are thrilled to win the Best Kids’ Menu at the Menu Innovation and Development Awards (MIDAS) – for the fourth time in seven years.

Well done to our amazing menu development teams.

It’s the tenth accolade for us at the awards – we have previously won Best Value and Best Community Menus, as well as taking the top prize in the Kids’ category four times in seven years.

“Many of our customers judge us by our children’s food. This award means our children’s menu is one of the best out there, and we are thrilled,” said Oliver Devine, Head of Marketing.

Our development teams said a lot of their time had been spent looking at what children wanted, what parents wanted, how we appeal to children and getting all of the nutritional values right, as well as following new legislation and dietary changes.


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